Drive Smarter Recruitment with STDC
Transform your hiring outcomes with data-driven recruitment marketing.
Save costs while enhancing candidate quality and employer brand.
70%
of top talents are invisible to traditional job boards
30-40%
LinkedIn & job boards capture only this % of job seekers
50%
faster time to hire with STDC methodology
60%
lower cost per hire vs traditional recruitment
About Ahoy Career Digital
Ahoy Digital helps companies become employers of choice for international talent by leveraging data-driven, performance-based recruitment marketing.
We specialize in overcoming recruitment perception barriers among multilingual and international candidates, educating them on relocation benefits, and improving employer brand visibility through our proven STDC framework.
The Story Behind STDC
Avinash Kaushik's Digital Marketing Revolution
From web analytics pioneer to recruitment transformation catalyst
Avinash Kaushik, Google's renowned digital marketing evangelist, created the See-Think-Do-Care (STDC) framework to revolutionize how businesses approach digital marketing. Originally designed for e-commerce and customer acquisition, this methodology maps perfectly to the recruitment journey.
Why STDC Works for Recruitment: Traditional hiring focuses only on active job seekers (the "Do" phase), missing 70% of top talent who aren't actively looking. STDC captures the entire talent spectrum - from passive candidates who need awareness building ("See") to those considering opportunities ("Think") to active applicants ("Do") and long-term talent pipeline nurturing ("Care").
Our Innovation: We adapted Kaushik's framework specifically for recruitment challenges - employer branding, candidate education about relocation benefits, multilingual targeting, and overcoming perception barriers.
The result: Companies reduce time-to-hire by 50% and cost-per-hire by 60% while dramatically improving candidate quality.
The STDC Framework in Action
Our proven See-Think-Do-Care model optimizes every stage of the recruitment marketing funnel
Our Services
Comprehensive digital HR marketing solutions from strategy to execution
Use Cases & Success Stories
Due to NDA agreements with our clients, we can't share specific case studies publicly
Confidential Success Stories
We work with leading companies across various sectors including business process outsourcing, technology consulting, retail, and city branding initiatives. While we maintain strict confidentiality, we're happy to share relevant case studies and results during direct consultation.
Our Expert Team
Meet the specialists driving recruitment marketing innovation
Zdeno Fedeš
Concept & Performance Marketing
Founder with deep experience integrating digital marketing and recruitment across Central and Eastern Europe. Former Google Business Development Manager.
Natalia Flack
Brand Strategy & Analysis
Brand strategist specializing in B2B and B2C markets with extensive experience in communications, brand positioning, and marketing analytics.
Michał Kramar
Strategic Advisor
Strategic recruitment marketing advisor with expertise in international talent acquisition and market expansion strategies.
Marta Marcjanik
Experience Research & Design
Research specialist focusing on candidate experience optimization and user journey design for recruitment marketing.
Justyna Kołodziejczyk
Sociologist & Marketing Researcher
Sociologist specializing in behavioral analysis and market research for targeted recruitment marketing strategies.
Peter Gerek
Service Design
Product and UX designer with experience at IBM, Netguru, and fintech companies, focusing on AI-driven digital product development.
Ready to Transform Your Recruitment?
Get Started with a free consultation and discover how STDC can revolutionize your hiring